Category: publishing

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With a novel, why not cash in with five more wee books?

With a novel, why not cash in with five more wee spin-off books? The easiest way to get more people to buy your novels is to tell a super tale, then expand that with even better tales, inflating your reader’s enthusiasm and their caring for your characters, their loves and travails, for their dreams or […]

The most important / most profitable reason to self-publish

I enjoy and learn a lot from Bob Bly’s frequent missives. (See www.bly.com). We sort of walk and work the same side of the street regarding professional writing and publishing, and we both agree on the importance of strategizing first, then following up with processes that work. So the other day when Bob offered five […]

How can I make my self-published memoir a big seller?

It’s doable but very hard. It takes a combination of good things, some not much in your control. A starting definition is required: what is a “big seller”? Almost everybody will agree that if your book has “many, many thousands of sales; royalties in six-plus figures; a book-based movie, and spin-offs of book fame like […]

How to calculate your 2015 monthly Amazon-based royalties

This was a gnarly problem earlier. Whether it was you alone closing your books at the end of the month or you had to calculate royalties for all of the authors in your publishing crew, it was a brainbuster to figure out where or how the Amazon outlets shared the good news. It’s better now. […]

Tuesday June 2nd, 2015 in e-publishing, fiction, Kindle, niche publishing, open publishing, publishing, self-publishing, small publishers, webmarketing, writing | Comments Off on How to calculate your 2015 monthly Amazon-based royalties

Also use Nook Press to publish your own book–free!

I’ve been selling my e-books through Nook Press for four years and it’s a good way to get your book posted for sale at Barnes and Noble, which runs it. (Its platform was earlier known as Pubit!) It’s probably the easiest free ebook press site to use. (The others most used are Kindle and Smashwords.) […]

Thursday May 21st, 2015 in blog, Blurb, digital publishing, e-publishing, iBook, Kindle, Kindle, Lightning Source, LSI, Lulu, niche publishing, Nook, Nook Press, novel writing, open publishing, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | Comments Off on Also use Nook Press to publish your own book–free!

Can you use a pseudonym for publishable articles?

Sure, I suppose in print you could call yourself Superperson or Cicero or anybody you want to. And if you own the publication, it might be fine. In fact, there are times when I would indeed use a pseudonym. Like if I was a deacon writing porno, rest assured I’d change my name. Or if a […]

What do you do if a promised article interviewee finks out?

If you are writing a one-interview piece, a sort of bio plus, and the fink is the purpose of the article, apologize to the editor as soon as possible. You needn’t make excuses for the person but do try to reschedule it right away… Since queries very often suggest interviewing three people to get differing […]

Tuesday April 28th, 2015 in article selling, article writing, articles, blog, blogging, editing, freelance articles, proofreading, publishing, querying for article sales, writing | Comments Off on What do you do if a promised article interviewee finks out?

Why was your article query rejected again?

Who writes articles in 2015? At least 1,486,000 writers had a journal article published in 2010. Some were written by two or three authors. And that’s just journals. And that was five years ago. 2,000,000 blog posts will be written today. Today. Another 2,000,000 tomorrow, and so on… The difference is that articles must be […]

Can we sell two new books by using 12,200 jumbo postcards?

At 11” x 6,” the postcards are big enough to cover other books already on the potential buyer’s desk. But the real issue is, are the cards clever enough to lovingly pick the buyers’ pocket? Said another way, it will cost us about $6500 to get the sales missive done right and delivered on time. […]

Multiply your book’s sales by turning your book into 6

Here’s how that works. Let’s say that you have written a book that is 240 body-copy pages long, excluding the front matter, table of contents, bio, and index. Let’s also say that before you wrote the book you created an outline. That outline included an intro/explanation chapter, four systems chapters (each including a different concept […]

Sunday March 1st, 2015 in articles, book title, digital publishing, e-publishing, editing, empire building, iBook, Kindle, Kindle, LSI, niche publishing, Nook, open publishing, publishing, self-publishing, small publishers, Smashwords, writing | Comments Off on Multiply your book’s sales by turning your book into 6