Category: seminar promotion

image_pdfimage_print

Where might your bio and sales info do you the most good?

If you are digitally displaying your achievements and the products/skills that you have for sale, where might that be shown to your best advantage? Even if it’s only done to delight your kids, prove your prowess to your spouse, or put some strut in your aging parents’ prance, where might they most likely (and logically) […]

Sunday September 13th, 2015 in Amazon Author Central, articles, blog, blogging, digital publishing, e-publishing, editing, introductions, keynoting, magazine articles, public speaking, publishing, self-publishing, seminar promotion, URL | Comments Off on Where might your bio and sales info do you the most good?

Little things not to say when you’re emceeing …

There may be a million things not to say when you are in charge of a program or ceremony. Let me share a half-dozen wee comments that, in themselves, aren’t going to get you hooked off the podium, but, done right, they will easily distinguish you as a professional who is comfortable and smooth… For […]

Promoting Your Own Seminar: Planning and Implementation

To promote your seminar other people must know about it. Making them aware of its existence can cost you more that all of your other costs combined. So success with self-promoted seminars is directly related to how you inform potential participants, its cost, and the sign-ups resulting from that information. Some things help before you […]

A paid speech you can book at every association any year…

I call it the “state of the art” speech, but it could have lots of similar names. And if you do it right, the sponsor is very likely to ask (perhaps even beg) you to give it again and again! (You can even build your own empire around it.) An example helps here. Let’s say […]

Sample evaluation sheet for seminars and other programs

If you are sponsoring or giving seminars you want to know what the attendees think of the presenter’s presentation skills, the worth of the information offered, and how that topic might be offered better. The speakers want to know the same thing. (I have given 2100+ paid programs so I think I have distributed and […]

Find a new, streamlined website domain among 600 choices!

Trying to find a grabber website domain ending in “.com” that contains less than an arm’s length of letters is a near-fruitless treasure hunt. You probably can’t use “.org” and will anybody come if it ends in “.net”? The hunt is over. Last February, the ICANN (Internet Corporation for Assigned Names and Numbers), an international […]

Sample newspaper releases for a public seminar (#12 of 12)

Here are two typical newspaper releases I sent simultaneously to every newspaper within about 50 miles of the location, usually addressed to the city editor. They were sent about 2 1/2 weeks before the program. (I have altered some of the numbers.) Item 1: NEWS RELEASE HAROLD SMITH Communication Unlimited P.O. Box XXX, Novato, CA […]

5-step guide to seminar speaking success (#11 of 12)

Several years back my book Empire-Building by Writing and Speaking was published. It’s OP now (although Amazon probably has some dog-eared copies for a penny). Fortunately, I kept two copies on my shelf because some weeks back I was asked to update and share parts of that book for another publication. Since I’m also about […]

Creating successful seminar brochures (#10 of 15)

Program developers and coordinators almost always need brochure copy that “sells” their programs. Since not everyone is well versed in the task of writing and organizing brochure copy, the following will provide you with some easy-to-use, helpful hints. It’s also a ready-reference checklist of items that are a must for every brochure designed to be […]

The easiest and best way to organize a seminar (#9 of 15)

Since seminars are offered about everything from stuffing sausages to unstuffing fatties, it is difficult to devise a master format for contents and organization that will work for all. Let’s share some steps and guidelines, though, that apply to most. Like making certain that what you promise in your title and description is what you […]