Category: webmarketing

How to find the precise book subject that others want to buy

I particularly liked a posting by Rob Carver who suggested that writers simply talk to the ultimate buyers in their market to see what they want to read and buy. (This was part of a very interesting discussion in the Linkedin Group called Ebooks, Ebook Readers, Digital Books and Digital Content Publishing.) Getting new book [...]

Friday June 14th, 2013 in article selling, article writing, articles, Blurb, digital publishing, e-publishing, editing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, niche marketing, niche publishing, Nook, novel writing, open publishing, pre-testing, product development, public speaking, publishing, self-publishing, small publishers, Smashwords, speaking, webmarketing, writing | No Comments »

List 3-5 benefits or needs to attract your book readers

Why would anybody actually pay for your book, or even read it free, if it doesn’t bring them some benefit or meet their need(s)? Granted, some folks have to at least look at what you publish, like your mate (if they want to eat), maybe your kids and folks, and anybody else who will fan [...]

Thursday June 6th, 2013 in articles, Blurb, digital publishing, e-publishing, editing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, Nook, novel writing, open publishing, product development, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

(#9 of 10) Let’s publish your new ebook at Kindle

Our goal in this series is to help you compose a book and get it published in both paperback and ebook (digital) form in a bit over a week. If the book is ready to go—final proofing is done and corrected, the Word layout has been modified from its paperback and pdf format into the [...]

Sunday June 2nd, 2013 in ancillary publishing, articles, digital publishing, e-publishing, Kindle, novel writing, open publishing, product development, publishing, self-publishing, webmarketing | No Comments »

Your book’s cover is its own best salesperson!

Your book only needs three kinds of covers, but they can all be designed from the same model. 1. Your bound books will require a full cover, meaning a front, a spine, and a back. (In the rare case you produce a cloth-covered book–a hardcover book–the needs are the same except that you might also [...]

Monday May 20th, 2013 in articles, Blurb, digital publishing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, niche marketing, niche publishing, Nook, novel writing, open publishing, product development, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

Landing pages help sell your books (#6 of 10)

If you’re writing a book to sell, you need some launching pad where the potential buyer can see the book cover, the title, the copy on the title, the copy on the back cover (if it’s a paperback)–or the copy that would go there if it’s an ebook, some selling prose that would be on [...]

Friday May 10th, 2013 in 1 Shopping Cart, articles, Blurb, digital publishing, e-publishing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, niche publishing, Nook, open publishing, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

(#5) Your book needs a description, a price, and your bio

#5 in our “how to publish your own book” series focuses on a description of your book, its price, and your biography to list in your book “open” publishing listing. Since the submission form requires all three items to have your book published free, or almost free, at Kindle, Nook, Smashwords, iPad, CreateSpace, Scribd, and [...]

Monday April 29th, 2013 in article selling, article writing, articles, Blurb, digital publishing, e-publishing, editing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, Nook, novel writing, open publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

Why publishing is upside down in your favor…

Long ago there were monks who “printed” books with quills. Later, the printing press appeared in Europe. Many authors sold books first, then wrote them if enough people bought enough copies in advance to pay for the printing. Move past World War II. If you wanted to be a published author (particularly of novels or [...]

Monday April 22nd, 2013 in ancillary publishing, articles, Blurb, digital publishing, e-publishing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, niche publishing, Nook, novel writing, open publishing, product development, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

What kind of people should publish their own book, fast and free?

The answer to that question, and how almost anyone can do it, is what prompted me to write How to Get Your Book Published Free in Minutes and Marketed Worldwide in Days . Here are two examples, slightly rewritten from that book… A middle school teacher getting unstuck I met a tall, skinny, bearded lad [...]

Thursday April 11th, 2013 in articles, Blurb, digital publishing, e-publishing, editing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, niche publishing, Nook, open publishing, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

Convert your ready-to-go Word manuscript into .pdf (#4 of 10)

In the last step (#3) of this publishing series, we did the final formatting for paperback publication, which we will probably send to CreateSpace (or Lightning Source). But here, at #4, there’s one big hurdle for paperbacks (and sometimes for ebooks). It’s that the final formatted file must be converted from Word into a neutral [...]

Monday April 1st, 2013 in 1 Shopping Cart, articles, Blurb, digital publishing, e-publishing, editing, fiction, iPad, Kindle, Lightning Source, LSI, Lulu, niche publishing, Nook, open publishing, product development, publishing, self-publishing, small publishers, Smashwords, webmarketing, writing | No Comments »

Selling your own published ebooks to libraries?

It appears to be a giant hassle, though there’s no problem (nor much or any expense) making your ebook available and salable in .jpg at your site or for reader/platform/phone use at Kindle, Nook, Smashwords, and CreateSpace. I explain the latter, step-by-step, in How to Get Your Book Published Free in Minutes and Marketed Worldwide [...]

Monday February 4th, 2013 in articles, digital publishing, e-publishing, iPad, Kindle, LSI, niche publishing, Nook, open publishing, product development, publishing, self-publishing, small publishers, Smashwords, webmarketing | 1 Comment »