Posts tagged: book

Niche book are very profitable. How are their authors chosen?

OnI publish to niche markets, in my case to K-12 school administrators. All of those who write books for my firm must have a specific field of expertise of interest (and meet needs of) K-12 school administrators. Two examples, our two latest books, are The Art of School Boarding: What Every School Board Member Needs […]

12 little things that publishers should know

OnThese are question answers from grizzled veterans during the opening Q-A part of the BAIPA meeting in Novato (near San Francisco) on 7/12. BAIPA is the Bay Area Independent Publishers Association, meeting in Novato the second Saturday of every month. Unfortunately, I didn’t write down who said what, so there goes the source! (But I’ve […]

Are you selling your ebooks to libraries?

OnLast week this blog was the core item in my newsletter. I had so much response from it I’m sharing it as a (long) blog too. Two questions: (1) Why would you even care about selling your books to libraries, much less their lower-priced digital versions? (2) And what’s so different about it anyway? Don’t […]

Non-fiction books should shout with benefits and authority

OnWhat do you want your book to do? Probably (1) get bought–or at least read; (2) make you money; (3) if self-published, get snagged by a “big house” and do more of [1] and [2]; (4) establish you as an “expert” or “authority” in its topic field; (5) get potential readers to want to know […]

5 kinds of consulting (and mentoring) for nonfiction writers and publishers

OnI’ve been an editor and nonfiction consultant for writers and publishers for at least 20 years, so I was grateful when an association client asked me to break down in greater detail the kinds of consulting I do. I guess it was much clearer in my head than on my services data! Then when I […]

CHIROPRACTORS: Write and Publish Your Own Book

On There’s a straightforward, reliable way to earn at least $50,000 developing a niche book for a specialization, like chiropractic that I use in this how-to, step-by-step guide called Chiropractors: Write and Publish Your Own Niche Book (Start with a $50,000 buying base!). It starts with a pretest that will cost $550-750 or so to […]

25 blogs about Kindle, Nook, Create Space, LSI, Smashwords

OnI was asked what blogs I had about “open” publishing. Here they are, below, and I’m certain there are more too so if you have a specific word or topic you are hunting for, please type it in the search box to see if it pops up! The publishers mentioned in the blogs are Kindle, […]

How to convert your book file into ePub format—fast and free!

OnSo here you are with a dandy book that millions of hungry readers want to buy and hide on their tablets, readers, or computers—but you can’t get it from Word (.doc or .docx) or other formats into .ePub. You probably want to use .ePub to post your book with an “open” publisher like Kobo or […]

Want to sell almost 100% of your NF writing?

OnThat’s the title of a three-hour program I’m offering at the San Francisco Writer’s Conference on Monday, Feb. 17, from 9-noon. I thought you might enjoy an overview of the program that all of the registered participants will receive on an all-program digital plug-in fairly soon. It’s a one-page summary of what I will explain […]