Posts tagged: editing


Article you’re submitting need a sidebar? Here’s an example…

Typically, as I write a “go-ahead” article, I encounter some additional facts that are so spectacular or unique I think they would make an interesting sidebar or box, in or near the printed article, to excite the readers and add much substance to the article without changing its primary structure. So I write and send […]

Stretch one skinny article into five with minimal effort

How would you like to design one article to appear in five different magazines or newsletters that explains the benefits, through example, of your firm’s specialization and why they may want to know more about your services? The best thing: it’s pretty much the same article with a similar message, and the five articles will […]

Tuesday December 22nd, 2015 in , , , , , , , , , , , , , , | Comments Off on Stretch one skinny article into five with minimal effort

Gordon Burgett’s INTERVIEWING, available by Christmas

This is an excerpt (part of a chapter) from my coming book, Interviewing. I talk about tools and means used to interview: Interviewing is mostly you asking questions to a person or, rarely, a group, and receiving an intelligible response in return. When you record what you asked and what they replied, that is the […]

Here’s how to submit changes to your book at Kindle

Here’s a comment/question that I get too often: “I published my book on Kindle but I don’t know how to make changes in it. Help”! So let me list the steps that will let you tinker or rewrite or clarify your book. Whatever you want to change, the train always takes the same simple track. […]

Wednesday November 18th, 2015 in , , , , , , , , , , , , , , , , , | Comments Off on Here’s how to submit changes to your book at Kindle

With a novel, why not cash in with five more wee books?

With a novel, why not cash in with five more wee spin-off books? The easiest way to get more people to buy your novels is to tell a super tale, then expand that with even better tales, inflating your reader’s enthusiasm and their caring for your characters, their loves and travails, for their dreams or […]

Sunday September 6th, 2015 in , , , , , , , , , , , , , , , , , , , , | Comments Off on With a novel, why not cash in with five more wee books?

Using humor to sell your magazine articles

Funny you should ask! One rule always: some editors/publications don’t use humor, so don’t even try. At best the editor may open her lips to chuckle (or groan), then reconsider and toss the query. I can’t tell you which such publications  to avoid because I don’t read them. But it used to be that the […]

Promoting Your Own Seminar: Planning and Implementation

To promote your seminar other people must know about it. Making them aware of its existence can cost you more that all of your other costs combined. So success with self-promoted seminars is directly related to how you inform potential participants, its cost, and the sign-ups resulting from that information. Some things help before you […]

Saturday July 18th, 2015 in , , , , , , , , , , , , , | Comments Off on Promoting Your Own Seminar: Planning and Implementation

How can I make my self-published memoir a big seller?

It’s doable but very hard. It takes a combination of good things, some not much in your control. A starting definition is required: what is a “big seller”? Almost everybody will agree that if your book has “many, many thousands of sales; royalties in six-plus figures; a book-based movie, and spin-offs of book fame like […]

Why was your article query rejected again?

Who writes articles in 2015? At least 1,486,000 writers had a journal article published in 2010. Some were written by two or three authors. And that’s just journals. And that was five years ago. 2,000,000 blog posts will be written today. Today. Another 2,000,000 tomorrow, and so on… The difference is that articles must be […]

A paid speech you can book at every association any year…

I call it the “state of the art” speech, but it could have lots of similar names. And if you do it right, the sponsor is very likely to ask (perhaps even beg) you to give it again and again! (You can even build your own empire around it.) An example helps here. Let’s say […]