Posts tagged: newsletter

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Leading your idea in print down its most profitable path…

So you’ve got an article or book idea that you want to turn into both big money and widely-seen expertise presence. That’s the way to think! I’d also add that the copy needn’t be completely rewritten again and again, so also think reprint, rewrite, reprint of rewrites, and more… Let’s say you want to write about the […]

A very new format for a seminar workbook…

In a now very long past—decades—I must have literally copied and carted 40,000 seminar workbooks (sometimes a half mile, too often up stairs). Most of those workbooks were 12-20 pages long! Too late to complain: that was the way it was done. But yesterday technology finally removed my shackles—and perhaps my blinders! Some fact-setting now, […]

Writers: how to find more people to interview…

Sometimes you’re writing an article or story and try as you may you can’t think of or find another person to interview, other than your kids or some shlunk on the street corner. So what do you do? Let’s start with an expectation that few new writers know about or think they might be able […]

Tuesday March 22nd, 2016 in , , , , , , , , , , , , , , , , | Comments Off on Writers: how to find more people to interview…

Stretch one skinny article into five with minimal effort

How would you like to design one article to appear in five different magazines or newsletters that explains the benefits, through example, of your firm’s specialization and why they may want to know more about your services? The best thing: it’s pretty much the same article with a similar message, and the five articles will […]

Tuesday December 22nd, 2015 in , , , , , , , , , , , , , , | Comments Off on Stretch one skinny article into five with minimal effort

Some thoughts about interviewing…

This is an excerpt (part of a chapter) from my coming book, Interviewing. I talk about tools and means used to interview: Interviewing is mostly you asking questions to a person or, rarely, a group, and receiving an intelligible response in return. When you record what you asked and what they replied, that is the […]

Writers: How to Write in Financial Comfort Even in Old Age!

There are ways to do what the title says—and about 1000 other ways that guarantee writing penury, most about as lucrative as begging for or selling writing pencils on the street! I’ll not foul this blog by describing how you can find cliche distress or dangling destitution—poverty you can find on your own. Or it […]

Using humor to sell your magazine articles

Funny you should ask! One rule always: some editors/publications don’t use humor, so don’t even try. At best the editor may open her lips to chuckle (or groan), then reconsider and toss the query. I can’t tell you which such publications  to avoid because I don’t read them. But it used to be that the […]

The most important / most profitable reason to self-publish

I enjoy and learn a lot from Bob Bly’s frequent missives. (See www.bly.com). We sort of walk and work the same side of the street regarding professional writing and publishing, and we both agree on the importance of strategizing first, then following up with processes that work. So the other day when Bob offered five […]

Can you use a pseudonym for publishable articles?

Sure, I suppose in print you could call yourself Superperson or Cicero or anybody you want to. And if you own the publication, it might be fine. In fact, there are times when I would indeed use a pseudonym. Like if I was a deacon writing porno, rest assured I’d change my name. Or if a […]

Sunday May 10th, 2015 in , , , , , , , , , , , , , , | Comments Off on Can you use a pseudonym for publishable articles?

What do you do if a promised article interviewee finks out?

If you are writing a one-interview piece, a sort of bio plus, and the fink is the purpose of the article, apologize to the editor as soon as possible. You needn’t make excuses for the person but do try to reschedule it right away… Since queries very often suggest interviewing three people to get differing […]

Tuesday April 28th, 2015 in , , , , , , , , , , , , , , , , , , , | Comments Off on What do you do if a promised article interviewee finks out?