Posts tagged: NSA

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A paid speech you can book at every association any year…

I call it the “state of the art” speech, but it could have lots of similar names. And if you do it right, the sponsor is very likely to ask (perhaps even beg) you to give it again and again! (You can even build your own empire around it.) An example helps here. Let’s say […]

Using social media to increase your publishing and speaking presence and income

“Webify Your Book Marketing” was the title of Karen Clark’s excellent 90-minute how-to program to about 80 book publishers at the 5/12/12 meeting of BAIPA (Bay Area Independent Publishers), in San Rafael, California. The most pressing questions that Karen answered, with humor and clarity, were (1) what were the most effective social media for promotion, […]