In a now very long past—decades—I must have literally copied and carted 40,000 seminar workbooks (sometimes a half mile, too often up stairs). Most of those workbooks were 12-20 pages long! Too late to complain: that was the way it was done. But yesterday technology finally removed my shackles—and perhaps my blinders! Some fact-setting now, […]
Posts tagged: product developer
The author of the best-selling Self-Publishing Manual, Dan Poynter, has died. We were “in the trenches” writing friends and I already miss him, in part because it was Dan’s turn to buy lunch. So will thousands more whose lives he touched and changed. He had been quite ill for a while, seemed to be improving, […]
If you are digitally displaying your achievements and the products/skills that you have for sale, where might that be shown to your best advantage? Even if it’s only done to delight your kids, prove your prowess to your spouse, or put some strut in your aging parents’ prance, where might they most likely (and logically) […]
To promote your seminar other people must know about it. Making them aware of its existence can cost you more that all of your other costs combined. So success with self-promoted seminars is directly related to how you inform potential participants, its cost, and the sign-ups resulting from that information. Some things help before you […]
I enjoy and learn a lot from Bob Bly’s frequent missives. (See www.bly.com). We sort of walk and work the same side of the street regarding professional writing and publishing, and we both agree on the importance of strategizing first, then following up with processes that work. So the other day when Bob offered five […]
This was a gnarly problem earlier. Whether it was you alone closing your books at the end of the month or you had to calculate royalties for all of the authors in your publishing crew, it was a brainbuster to figure out where or how the Amazon outlets shared the good news. It’s better now. […]
“Is it worthwhile selling your book through Amazon or Lightning Source?” has to be an early question that a niche publisher must ask. “And how much worthwhile?” That’s important because my niche publishing firm already sells 85% of our products directly to our target niche, much of that through its associations. ———- A pinch of […]
(1) Can you sell the same article to a magazine and a newspaper? (2) And can you use the same article or item in both print on paper and in the digital market, like blogs, at the same time? The real question for both is “Should you…?” With a big healthy dose of caution and […]
(1) “Ebooks have grown exponentially and reached a healthy balance by 11/14,” says Mark Coker, head of Smashwords in a no-nonsense delivery at BAIPA (Bay Area Independent Publishers Assn) on Nov. 8. Here is a much-abbreviated summary of Mark’s very enjoyable 10-point presentation. When Mark began Smashwords, about it 8 years ago, ebooks accounted for […]
Nook Press just announced its new paperback and hardback print service. Its features look similar to those of “open” publishers, like Create Space, Kindle, Smashwords, and others (including Nook ebooks). But here you simply build your book, prep the files, and upload the print-ready PDFs for the interior and cover. They print the book and […]
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Top Posts & Pages
- Emceeing: full sample script, 7/4/2014
- Emceeing: How to introduce a lot of people quickly...
- Emceeing: how to write a script that works!
- A very new format for a seminar workbook...
- Copyright and other rights for magazine articles (and books)
- FOCUS BOOKS: Sell your entire book and its chapters at once